Related: Best Graduate Certificates in Business Online
Objective
The purpose of a business graduate certificate is to impart practical skills. Students gain new skills and knowledge to improve productivity and help their career. The qualification is respected and is a platform for further study.
Business is a broad field of study, covering skills such as the ability to analyse company performance, do accounting and read financial statements, manage people and projects, market a product, or lead an organisation. You can skill up with the right course.
Postgraduate education also has important strategic value for your career. For example, you may be interested in Marketing but lack a relevant qualification. By studying for a Graduate Certificate in Digital Marketing, you can establish expertise and start applying for jobs in this field.
Related: Why Study Business? 10 Good Reasons
Popular Specialisations
You can choose a general or specialist course when enrolling. Here's a selection of the most popular, in-demand specialisations in Australia.
What Is a Graduate Certificate Used For?
In terms of deriving value from your qualification, the highest value use of a business graduate certificate is to get a job. It's a credential demonstrating specialised training at university level. You can put the qualification on your resume and talk about it in job interviews. Use it to highlight your skills and knowledge.
Here are examples of how you could list business grad certs on your resume:
- Graduate Certificate in Business (GCB), Southern Cross University - 2024
- Graduate Certificate in Business Administration (GCBA), RMIT University - 2025
- Graduate Certificate in Digital Marketing (GCDM), University of Technology Sydney - 2026
The other main use of a grad cert is as a pathway to a graduate diploma or master's degree. Entry requirements tend to be lower than for graduate diplomas and masters. For example, you may not need a previous university qualification to start the course. Successfully completing the grad cert then qualifies you for the rest of the program.
As well as potentially gaining access to a master's degree, you can test a master's program to see if it's right for you. Normally, each subject you complete counts as credit towards additional qualifications.
Related: What Is a Graduate Certificate in Australia?
Course Duration with Online Study
A Graduate Certificate is a half-year course made up of four subjects. The 0.5 years duration is because full-time university students in Australia normally attempt four subjects each semester, and the traditional academic year has two semesters.
For online learners, the usual method is to complete it over 8 months of part-time study. The best online courses for working professionals divide the year into six study periods of two months each. Part-time students complete one subject from start to finish each period, usually without a final exam.
Size and duration of postgraduate business courses
| Qualification | No. of subjects | Full-time | Part-time online |
|---|---|---|---|
| Graduate Certificate in Business | 4 subjects | 0.5 years | 8 months |
| Graduate Diploma in Business | 8 subjects | 1 year | 16 months |
| Master of Business Administration (MBA) | 12 subjects | 1.5 years | 2 years |
Compared to longer programs such as graduate diplomas and masters degrees, like an MBA, the course is relatively short. Completing a graduate diploma (8 subjects) typically takes 16 months of part-time study, while an MBA (12 subjects) usually requires two years.
Related: How Long Does an MBA Take in Australia?
What Is the Qualification Equivalent To?
A Graduate Certificate in Business is equivalent to an AQF Level 8 qualification in Australia. That places it at the same level as a Graduate Diploma. It sits above an ordinary bachelor degree (Level 7) and below a master's degree (Level 9).
AQF levels, with business qualification examples
| AQF Level | Description | Examples |
|---|---|---|
| 10 | Doctoral Degree | PhD (Economics), PhD (Management) |
| 9 | Masters Degree | Master of Business Administration |
| 8 | Graduate Diploma Graduate Certificate Bachelor (Honours) |
Graduate Diploma of Marketing Graduate Certificate in Business Administration Bachelor of Business (Honours) |
| 7 | Bachelor Degree | Bachelor of Commerce |
| 6 | Associate Degree Advanced Diploma |
Advanced Diploma of Business |
| 5 | Diploma | Diploma of Leadership and Management |
| 4 | Certificate IV | Certificate IV in Accounting and Bookkeeping |
Note: AQF levels are listed in descending order, starting from the highest level (doctoral degree) and stopping at Level 4. Specific courses at each level are just examples.
A graduate certificate represents a high level of knowledge and skills in a specific area, much like a degree. However, the levels do not account for course length, and graduate certificates are relatively short courses. AQF ratings may overstate topic coverage.
Related: Is a Graduate Certificate Equivalent to a Degree?
Is the Course Worth Doing?
Yes, a GCB is worthwhile. A common way to assess the value of a course is through return on investment (ROI). Essentially, ROI compares the prospective salary boost over the rest of your career with the education costs of earning the qualification.
Graduate certificates have a high ROI since they are shorter in length. By completing just four subjects, you can earn a postgraduate university qualification that elevates your career prospects. An added bonus is that completed subjects may count towards a future MBA or other business master's degree.
Employers take the qualification seriously when recruiting. Over time, the relevance of undergraduate degrees fade, particularly as your career evolves. A business grad cert offers a vital addition to your resume by providing contemporary skills in a key area of competency.