Learn to identify and use advanced analytical tools for a career advantage.
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In UNSW Online's Master of Analytics (Marketing), you get the skills to flourish in data-rich environments. For example, you will be able to integrate customer relationship management (CRM) with big data analytics.
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A Masters in Marketing Analytics is highly worthwhile if you have an interest in the statistical side of marketing. Not only is this a fascinating line of work, but the master's degree provides an excellent foundation for career progress.
UNSW Online's Master of Analytics (Marketing) program blends top-tier instruction with hands-on experience. Delivered entirely online, students learn to better understand customers and craft effective marketing strategies from data insights.
The course structure, which includes core analytics, marketing specialisations, and a capstone project, means graduates have a well-rounded skill set. The degree offers immediate career benefits and sets graduates on a path for sustained success. Graduates are head and shoulders above most marketers and data analysts in their ability to grow revenue by exploiting data.