Title: Bachelor of Business (Entrepreneurship and Innovation)
Provider: Deakin University
Campus location(s): Burwood (Melbourne), Victoria; Online
About
The Entrepreneurship and Innovation major at Deakin University is for students aiming to initiate new ventures or innovate within companies. Available at the Melbourne Burwood campus and online, it integrates academic learning with practical applications. Students engage with real-world business challenges.
The curriculum focuses on innovative business practices and emerging market trends. Study areas include digital communication, project management, and organisational psychology.
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Provider
Deakin University offers a large set of academic programs and has strong industry connections. It offers a blend of on-campus and online learning environments.
Key Takeaways
- Practical experience through real-world projects and work-integrated learning.
- Skills in launching new products and penetrating new markets.
- Study areas include digital business analysis, project management, and brand management.
- Minimum ATAR for entry is 60 for online.
- Global opportunities with internships and exchanges.
Course Structure
The degree requires completing 24 subjects. This includes 10 core units on foundational business skills and 3 on personal development skills. Students must also complete 8 units in their major. These units cover topics such as:
- Creating and Managing Social Enterprises
- Digital Business Analysis
- Design Thinking
- Brand Management
- Project Management
- Global Strategy and International Management
Electives and a capstone project round out the curriculum, allowing students to further personalise their learning experience.
Why This Degree Is Worthwhile
Learn how to start and lead businesses with this degree. An emphasis on practical experience and global strategy prepares students for the complexities of international markets. Graduates leave with a strong understanding of business innovation, ready to apply their skills in real-world scenarios. This makes the degree an excellent choice for aspiring entrepreneurs and business leaders.